Find marketing freelancers in europe jobs

I am seeking a skilled graphic designer with experience in creating attention-grabbing social media posts. The primary goal is to increase product promotion for my range of physical products. Key Responsibilities and Requirements: - Design visually engaging graphics for social media platforms - Create designs that effectively communicate and promote the features of the physical products - Ability to align designs with brand aesthetics - Prior experience in promotional material design will be immensely beneficial. The ideal freelancers for this project will be creative, experienced in marketing-focused graphic design, and have a solid understanding of social media trends. Please showcase your previous work in a similar domain during bidding. The...

I'm in search of a skilled social media marketer who can use their expertise and experience to help generate leads for my business. Key Responsibilities: - Strategize, develop, and execute social media campaigns across Facebook, Instagram, and Twitter - Drive engagement with our target audience - Implement lead generation techniques to convert followers into potential leads - Track and measure the effectiveness of the campaigns to ensure they align with our lead generation goals Ideal Candidate: - Proven track record of lead generation through social media - Proficiency in Facebook, Instagram, and Twitter marketing - Understanding of various social media analytics tools - Strong communication and interpersonal skills - Creative thinker with the ability to devel...

...for an experienced marketer who specializes in marketing campaigns that rely on data analysis. You as a digital marketer must be able to handle the data analysis that we will provide you with to target the right target audience. You as a digital marketer, you must be able to implement advertising campaigns based on the data analysis that we provided to you. You as a digital marketer, you must be able to implement advertising campaigns on Facebook, Instagram, Snapchat, TikTok, and Twitter. Ideal Skills and Experience: - You must have the ability to handle the data analysis that we will provide you to target the right target audience. - To have proven experience in marketing campaigns that rely on data analysis. - To have proven experience in paid a...

Russian Recording Project Note : We need Native Russian speakers for long term project. We have a project, that needs Native Russian speakers, we will give you the text, and you need to record 626 Short sentenc...Russian speakers for long term project. We have a project, that needs Native Russian speakers, we will give you the text, and you need to record 626 Short sentences. you just need to download our software, to read our text and record it, it's a very easy job. 1. You will need to record in a quiet place without loud background noise. and without echo. 2. Each person is $14 dollar for 626 sentences record. If you are interested please let me know sure.I will contact u. A Good Opportunity For New Freelancers For taking 5 Star Review after their completion of ...

I'm in need of a skilled and experienced freelancer to create a WordPress website for my jewelry brand. Key Requirements: - E-commerce Functionality: I want the website to have a smooth and secure checkout process, with the ability to add products, categorize them, and manage inventory. - Responsive Design: The website should be mobile-friendly, given that a significant portion of my target audience falls within the 25-45 years old age group, who are likely to access the site through their smartphones and tablets. Design and Layout: I don't have a specific design in mind, so I'm looking for a professional who can understand my brand and create a visually appealing, user-friendly website. Copywriting: Additionally, I'll need assistance with the copyw...

I am looking for an expert animator who can craft a realistic 3D animation video. The duration needs to be 1-3 minutes long. This is meant for explanation purposes, so it should be clear and crisp. Requirements: - Expertise in creating realistic 3D animation - Experience in developing product videos - Can deliver a high quality 1-3 minute long video Ideal freelancers would have a portfolio of previous works showcasing their capacity for creating realistic 3D product animations videos. Please include samples of your work in your proposal.

Need to find a programmer who understands computer networks and knows c# or python programming

My project revolves around the concept of computer vision in OpenCV. More specifically, I am in need of someone proficient with image stitching techniques to create a single, coherent composited image from 2 separate pictures. - Project Goal: You will be able to choose 2 grayscale images from the graphical interface. The images will be read from the disk and displayed, and the mouse will be used to choose corresponding points on the images (at least 3). Pairs of dots will be marked with crosses of the same colour in the images, but distinct (random choice of colours) for each pair. After pressing a key a third image will be displayed containing the first image pasted to the second image on a black background. For this, the image registration algorithm will be impleme...

I'm looking for an Affiliate Marketing professional who can aid in boosting sales conversions through my content marketing blog site. This will involve promoting a variety of digital products such as eBooks and courses. Key Responsibilities: - Manage all aspects of the affiliate marketing program - Identify and implement strategies to increase sales conversions - Monitor blog content's performance and make necessary adjustments Ideal Candidate: - Proven experience in affiliate marketing, particularly in content marketing and conversion optimization - Strong understanding of the Digital Products sector - Demonstrated ability to achieve sales targets - Ability to analyze performance data and implement improvements - Strong c...

I'm in need of a talented individual who can create high-quality, cartoonish style animated GIFs for my marketing and promotional campaigns. Key Requirements: - Create funny and humorous, yet professional animated GIFs for my promotional and marketing needs. - The GIFs will be used across various platforms such as social media, email marketing campaigns, and website banners. So, they need to be versatile and engaging. - The desired style for these GIFs is 'Cartoonish'. Therefore, experience in creating such content or a strong portfolio in cartoon-style animation is highly desired. Your responsibilities will include: - Conceptualizing and storyboarding the GIFs. - Designing and animating the cartoonish GIFs in a way that is ...

I'm seeking an illustrator with expertise in creating cartoon-style illustrations primarily used for online educational content centered around human figures and activities. Key elements required include: - Illustrations in a crisp and clean cartoon style - Prior experience with creating art for digital educational content - Proficiency in illustrating various human characters engaging in diverse activities - Ability to capture diverse human characteristics and emotions effectively in a cartoon form Interested freelancers should have a robust portfolio highlighting their experience in creating cartoon-style human illustrations for similar projects. A sample style is attached here.

...new venture and I'm in need of a professional who can assist with designing my website and handle the digital marketing aspects of my project. Website Design: - I'm looking for a clean, professional, and user-friendly design that is optimized for lead generation. - Experience is must for management once website is done. Digital Marketing: - I'm seeking support for Google Ads and possibly other digital marketing tools to increase visibility, drive traffic, and ultimately generate leads. - Any additional suggestions or strategies to enhance the overall digital marketing strategy are welcome. Ideal Skills and Experience: - Proven experience with lead generation through websites - Strong knowledge and experience in Google Ads -...

I'm in need of SEO marketing for my adult live cams + chat website. The primary goal is to increase organic traffic, boost user engagement, and improve the search engine rankings. Key Requirements: - Increase Organic Traffic: A significant part of this job is to employ SEO strategies and practices to elevate the website's visibility across search engines - Improve Search Engine Rankings: A proven track record of improving search engine rankings for adult websites is highly preferred - Boost User Engagement: The SEO marketing strategy should aim at enhancing user engagement on the website - Acquire New Service Providers: The ability to attract new service providers is a critical aspect of the success of this project - Introducing New Services and Increasing...

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I have developed an engaging game and am now seeking a skilled marketing expert to craft and execute a dynamic marketing campaign. The goal is to attract and secure entrepreneurs interested in licensing my game. The ideal candidate should have: - Proven experience in strategic marketing within the gaming industry. - A creative and analytical mindset to target and engage potential licensees. - Knowledge of digital marketing platforms and how to leverage them effectively. - Ability to create compelling presentations and materials to showcase the game's potential. - Strong networking skills to reach entrepreneurs and small business owners. The project will involve market research, development of marketing materials, and a targeted outrea...

I am in need of an experienced and skilled developer to create a cryptocurrency betting website with a primary focus on sports. The website should cater to both desktop and mobile users. Key Requirements: - Develop a user-friendly and secure platform for sports betting using cryptocurrencies. - Ensuring the website is optimized for both desktop and mobile platforms to ensure seamless user experience. - Implement a simple, yet functional user account system. Ideal Skills and Experience: - Proficient in cryptocurrency integration and security to facilitate betting transactions. - Experience in sports betting or online gaming platforms. - Strong background in web development, with a focus on user interface and experience design. - Prior experience with developin...

...Develop and implement a comprehensive social media strategy, with a focus on Facebook, Instagram, Twitter, Tik Tok, and Snapchat. - Create engaging and enticing content across all platforms. - Monitor and analyze the performance of each campaign. - Use data-driven insights to optimize the campaign for increased website traffic. Ideal Skills and Experience: - Proven experience in social media marketing, particularly in promoting health or wellness products. - Strong understanding of the target audience's preferences and habits on various social media platforms. - Knowledge of SEO and analytics tools to track and measure the success of the campaign. - Excellent written and verbal communication skills. Please provide examples of previous successful social medi...

I am in need of an experienced Bubble developer to create a customized CRM system specifically tailored for financial services and their freelancers. This system should be able to: - Track leads: The application should have a robust lead tracking system in place, allowing us to monitor and manage leads effectively. - Manage deals: Deal management is a crucial part of our business. The CRM system needs to support this feature to ensure smooth deal handling. - Provide performance metrics: It's important for us to evaluate the performance of our team. This CRM system should include tools to generate and present performance metrics. Additional features requested for this CRM system include: - Email integration: Seamless integration with email services to streamli...

Creating thumbnails and banners for Google Chrome Extension Thumbnail 440*280 The main task when drawing this banner is to force users to pay attention to your extension. This banner should be simple, minimalistic, and immediately convey the general essence of...(screenshot) 1280*800 A simplified screenshot of the extension conveying the essence of the product, and not necessarily all the functionality of the product. - Use a screenshot, remove all secondary elements (settings, offset, etc) - Draw a mouse and its movement while selecting time - Use text: “Find the best meeting time across time zones.” - Size: 1280x800 - Format: png Big banner (screenshot) 1280*800 Same instructions as for the first one but demonstrate searching the time zone. Use text: “Eas...

I'm looking for an experienced social media manager who can help me in creating and scheduling 200 posts for LinkedIn, Facebook, and Instagram. The posts will aim to target the Saudi market, focusing on Saudi public holidays, patriotism, and more. The requirements for this job are as follows: - Create 200 posts: The posts should be engaging, creative, and tailored for a Saudi audience. They should include high-quality, royalty-free stock photos and be bilingual in both English and Arabic. - Schedule posts: Utilizing Odoo Social Marketing, the successful candidate will be responsible for scheduling these posts for optimal times to reach the target audience. - Target Saudi Market: Understanding the Saudi culture and market is crucial. The posts should resonate with...

I am currently in the market for a part-time opportunity, specifically within the field of digital marketing. Here are a few details on what I am looking for: - Specialty: I am interested in a position mainly focused on digital marketing, requiring abilities in managing and optimizing online campaigns, SEO, and SEM. - Availability: As it is a part-time role, I'm looking to work 20 hours a week. My ideal schedule would be spread evenly over weekdays. - Field: I am keen on exploring various industries; however, my expertise lies in marketing. I am open to opportunities in various sectors, so long as the role is marketing-focused. Ideal Skills: - Proficiency in digital marketing strategies and tactics - Knowle...

I need a skilled drafter to create a detailed CMU wall reinforcing and grouting shop drawing based on an architectural drawing. Please find the specifics below: - The shop drawing needs to include Horizontal reinforcement, Vertical reinforcement, and Grouting details in 2 or 3 pages -Ideal candidates for this job should have prior experience in similar projects -I will send you architectural drawing. -I need this in 2 days

I am currently in the market for a part-time opportunity, specifically within the field of digital marketing. Here are a few details on what I am looking for: - Specialty: I am interested in a position mainly focused on digital marketing, requiring abilities in managing and optimizing online campaigns, SEO, and SEM. - Availability: As it is a part-time role, I'm looking to work 20 hours a week. My ideal schedule would be spread evenly over weekdays. - Field: I am keen on exploring various industries; however, my expertise lies in marketing. I am open to opportunities in various sectors, so long as the role is marketing-focused. Ideal Skills: - Proficiency in digital marketing strategies and tactics - Knowle...

I am looking for help to create two databases of potential clients for an e-mail marketing campaign, the first database should be exclusively of potential clients in Mexico from the entire country and the other, I don't know if it can be from Mexico City. . I am looking to obtain, if possible, name, emails, telephone number, and address

instagram marketing 500 follower real

As the owner of a WordPress powered website, I find myself beset by an issue related to the appearance of my homepage on mobile devices. First, it appears the layout of the mobile version differs significantly from the desktop version. I'm looking for someone who can troubleshoot this and ensure consistency across both versions. Your first task will involve ensuring the same layout for both desktop and mobile versions, mirroring the successful desktop version's layout. Next, there's a glitch with the content display on my mobile homepage. It seems to be displaying content incorrectly, and I need you to rectify this. Essentially, your role here will be to fix any errors that cause incorrect content display on mobile, making sure all elements appear as they should. L...

I am in need of a professional flyer for my HVAC (heating, ventilation, and air conditioning) company. Mainly, my goal is to generate leads from this mailer for low to moderate income residents. I would like to have information about the NYSERDA Empower+ program, and the financial incentives available through this program Here's what I'm looking for: * Compelling design: Draw potential customers in with a visually appealing layout. * Suggested content: NYSERDA Empower+ Program, free home energy assessment and free application, low-cost or FREE heat pumps (heating/cooling) for program eligible candidates. Modifying the income limits on the back of the post card attached to reflect the below: -Household size of 1= $36,420.00 or less -Household Size of 2= $47,640 or l...

I'm looking for a professional video producer who can help create short fun/wacky educational videos. . The target audience is adults, so the video should be engaging while still delivering informative content. THINK PEE WEE'S PLAYOUSE Key Responsibilities: - ...audience is adults, so the video should be engaging while still delivering informative content. THINK PEE WEE'S PLAYOUSE Key Responsibilities: - Produce a live-action video that aligns with the concept - Ensure the video is well-suited for an adult audience Ideal Skills and Experience: - Strong background in video production, specifically in the live-action style - Ability to create engaging and entertaining content for adults Looking forward to receiving proposals from freelancers who...

MUST BE BASED IN THE AUSTIN, TEXAS AREA I'm looking for a professional video producer who can help create short fun/wacky educational videos. . The target audience is adults, so the video should be engaging while still delivering informative content. THINK PEE WEE'S PLAYHOUSE Key Responsibilities: - Produce a live-action video that aligns with the concept - Ensure the video is well-suited for an adult audience Ideal Skills and Experience: - Strong background in video production, specifically in the live-action style - Ability to create engaging and entertaining content for adults Looking forward to receiving proposals from freelancers who are able to bring this vision to life.

...US-based Virtual Assistant who is proficient in email marketing and skilled in data scraping. The ideal candidate should also be able to provide excellent customer support. Key Responsibilities: - Handle email marketing campaigns using Mailchimp and AWeber or something like that. - Scrape contact information from specified sources - Provide exceptional customer support as needed Ideal Skills: - Proficiency in Mailchimp and AWeber or something like that. - Experience in data scraping, particularly contact information - Excellent communication and customer support skills - Ability to handle multiple tasks efficiently - Attention to detail and accuracy in email marketing and data scraping Please only apply if you are a native Engli...

I am ...a comprehensive marketing strategy for my online store, targeting both men and women. Key Requirements: - Deep understanding of social media marketing strategies and SEO techniques - Proven experience in lead generation and driving sales The campaign should focus predominantly on: - Social Media channels: to build a sustainable and interactive relationship with our customer base - SEO: to enhance our online presence and increase the visibility of our products The ultimate goal of this campaign is to generate leads and boost our sales, so we encourage freelancers who have a knack for conversion optimization to bid. Ideal Skills: - Social Media Marketing - Search Engine Optimization (SEO) - Conversion Optimization - Lead Generation - Experien...

...explaining the project. I am looking for a freelancer with a strong skillset in both Python programming and data science, specifically with a focus on finance who can help complete a project within the next 7 days. Here are the key skills and qualifications I think might be required to successfully complete this project, although I am not experienced in Python so you might find this easier and possible to do well without using as much. > Python Proficiency, as it is the primary tool for this project. > Familiarity with essential Python libraries such as pandas, NumPy, (Matplotlib, Seaborn?), Scikit-learn > Data Science and Analysis: - Data Manipulation: Ability to clean, preprocess, and manipulate large datasets. Skills in visualizing and understand...

We are in search of a skilled software integrator to help me integrate my personal deployment system with an IA/Chatgpt API. This project involves building and implementing a chatbot that's capable of: - Natural language processing: The chatbot should be able to understand and interpret human language, not just in a literal sense, but also in context. - Chatbot functionality: The chatbot should have the capacity to engage in meaningful conversations with users, along with the ability to learn and adapt over time. - Question and Answers: The chatbot should be able to provide answers to frequently asked questions and find relevant answers from PDF files content. Experience and Skills: - Strong understanding of natural language processing - Previous e...

I'm in need of a User-Generated Content (UGC) creator who is skilled in creating engaging short video clips and stories/reels for Instagram. Here's what I'm looking for: - Based in Indonesia - Intermediate level of expertise - Strong proficiency in the creation of short videos and Instagram reels/stories - Ability to plan, execute and deliver content consistently - Knowledge of Instagram trends locally and globally - Can Promote Digital Product Taking these into account, freelancers with a track record of creating attractive UGC, especially in the context of Instagram are welcome to bid. Previous work samples will be highly appreciated. Become a part of my project and let's elevate our Instagram presence together.

I'm in need of 4 consumers based in Karlsruhe, and visit 8 stores per city. Your task will be to gather data specifically on the promotional displays and materials used for a well-known dairy brand. Important: Candidate has to be based in Karlshue or very close to it. Project outline: - 20 SKUS (Products) need to be assessed for the following: -Tidiness of shelves, package quality, time to find product and etc. -3-4 samples per a product to be assessed. eg. Product is water: 4 of these will need to be assessed. -Consumer will assess 31 samples per a product in total. -No purchases required -Products include water, plant based and diary. -All data will be captured via an App thus good quality photos are needed. --Answer questions related to the p...

I'm in urgent need of someone who can help me create and optimize social media accounts on Facebook, Instagram, Twitter, Snapchat, LinkedIn, and TikTok. Key Responsibilities: - Create and setup the accounts on all the specified platforms. - Optimize the accounts to make sure they are appealing and professional. - Ensure all accounts are interconnected and well-coordinated for a consistent online presence. Ideal Candidate: - Proficiency in creating and optimizing social media accounts on Facebook, Instagram, Twitter, Snapchat, LinkedIn, and TikTok. - Ability to work efficiently and deliver high-quality results in a short timeframe. - Strong communication skills and attention to detail are a must. I need this done as soon as possible, so only serious and experi...

...Sales history - Communication logs - Course details - Course Refresher notifications This project also requires the creation of functionalities to: - Add new contacts - Update existing contact information - Track sales performance Ideal freelancers should have substantial experience in CRM database development, with knowledge of implementing web-based solutions. Familiarity with training or course-based entities would be a bonus. Your expertise ought to allow seamless additions, updates, and performance tracking of stored information. Demonstrable success in similar projects will be advantageous. I value clean, user-friendly interfaces that can handle the detailed tasks required. Be ready to suggest the best platforms for a web-based CRM as this is vital for th...

NO MOUNTAINS. THERE ARE NO MOUNTAINS IN MY MARKET PLEASE SEE COLORED LINES IN THE ATTACHMENTS. THIS IS THE MAIN THING I WANT INCORPORATED INTO THE DESIGN I'm looking for a professional logo for my real estate company, Big Creek Real Estate. The design should incorporate a mix of blue, green, and white colors, and give a country/modern impression. Key Requirements: - Professional and eye-catching logo - Color scheme: 2-3 shades ofBlue (for a creek), 2-3 shades of Green (for trees/grass), White - Impression: A blend of modern and country NO MOUNTAINS!!! There are no mountains in my market!! Ideal Skills: - Graphic design - Logo design - Real estate branding expertise Please include samples of your previous work and let me know how you plan to approach thi...

I am looking for a skilled professional who can revamp our existing WP MasterStudy LMS. Course Management Features Enhancements: - Course allocation and tracking - Course registration, billing and confirmation Performance Improvements: - Prioritize improving the loading times of the LMS. UI/UX Enhancements: - Make the LMS easier to navigate. Users should be able to find what they need quickly. - Enhance the aesthetic appeal of the LMS with a modern and engaging color scheme. - Simplified user interface: Streamline the user interface to make it more intuitive and user-friendly. 5-6 other things needed to make site fully functional.

Hi guys, Thanks for your interest in writing for us. IMPORTANT: Human writing only - No AI or Rewriting - (we check) AGAIN BECAUSE THERE ARE SO MANY CHEATERS: NO AI - NO UNDETECTABLE AI AS WE STILL SEE - DON'T WASTE YOUR OR OUR TIME IF YOU DON'T WRITE MANUALLY !!! What we offer: *Writing work at the entry rate of $20/1000 words with room for growth. *Flexibility: No Skyping, no phone calls, accept projects when you have the time to complete them, take time off when you need (letting us know in advance is good practice). *Easy to work with: We reply to questions fast, will provide valuable input and feedback on every single task you complete. *We've been in the content writing and marketing business for 15 years and have worked with mor...

I'm in need of a talented lead sourcer who can help me find leads. TARGET: -> is in the coaching industry based in France, Swizerland, Belgium and Luxembourg -> speaks French. -> coach in business, life, or health -> has a yearly revenue between 50k and 500k EUR DATA needed: -> First Name, Last Name -> Website URL -> Social Media Accounts -> Email Addresses Please indicate the number of leads you can source along with your price. BUDGET FOR THIS TEST PROJECT IS LESS THAN 30 EUR.

I require a one-time data scraping project completed on multiple websites. - TASK: The task involves scraping text cont...agency Kuwait Commercial Real estate agency Bahrain I have made a start to the spreadsheet with a template for each of the regions which can be continued to be filled in. In the Google searches, just take the first 3 pages with the main agent listings and see what agent names/ email addresses you can find. - DATA REQUIRED: The primary data needed is text content. - TIMELINE: This is a one-time task, with no ongoing scraping requirements. Skills/Experience: - Proficiency in web scraping, especially from multiple websites. - Strong ability to extract data in a structured format, with a focus on text content. - Experience in...

Russian Recording Project Note : We need Native Russian speakers for long term project. We have a project, that needs Native Russian speakers, we will give you the text, and you need to record 626 Short sentenc...Russian speakers for long term project. We have a project, that needs Native Russian speakers, we will give you the text, and you need to record 626 Short sentences. you just need to download our software, to read our text and record it, it's a very easy job. 1. You will need to record in a quiet place without loud background noise. and without echo. 2. Each person is $14 dollar for 626 sentences record. If you are interested please let me know sure.I will contact u. A Good Opportunity For New Freelancers For taking 5 Star Review after their completion of ...

I'm in need of a legal professional with experience in drafting complaints. You'll be assisting me in preparing a formal complaint against certain Workers Compensation judges. This complaint will be addressing issues of unfair treatment and lack of impartiality. Key Requirements: - Experience: I'm looking for freelancers who have a proven track record in drafting legal complaints or similar documents. Experience with Workers Compensation law or related judicial matters is a huge plus. Your responsibilities will include drafting a formal complaint in a professional and assertive manner. The end product should be in a letter format, with clear, concise, and persuasive language. If you're confident in your legal d...

I am looking for a capable partner to help me create an online marketplace for a new product dedicated to the basketball community. The focus will be on sales through the web, Amazon and other points of sale. Key areas: -Commission sales - Customer reviews and ratings -Marketing Verifiable experience on other products will be needed. Let me know if you have experience developing similar projects and provide real examples (Essential).

I'm in need of a creative logo designer who can craft a fun and playful logo that is primarily aimed at attracting customers. This logo will be utilized both online and in print, so it should be versatile in terms of scaling down for social media and scaling up for physical marketing materials. Attached are a few of my amateur mock ups :)

Hi Freelancers, I have a list of art fairs taking place across the world. The job requires you to find additional fairs to add to this list. Please only apply if you have read this and looked at the work sample image below. My current list contains about 210 fairs, basically all the major ones, so your research would be best done on a country-by-country basis. Thanks, B

Create a design for a product listing on Amazon. The product is a cover for a towbar. You can find the full description in the assignment in PDF format. Deadline - 7 days

...LinkedIn marketing campaign for my AI solution company, Smoomer AI. *** If interested, send me a sample LinkedIn marketing plan for review. *** This campaign's goals are to increase brand awareness, generate leads, and drive traffic to our website, smoomer.com. It is specifically targeted at Disability Law Firms. I will be using CloselyHQ () to manage this campaign. Familiarity with this platform is a huge advantage. The main message we want to convey to this audience is our expertise in AI solutions that can benefit and improve their operations. This should be done in a way that resonates with them, highlighting how our solutions can address their specific needs and challenges. Ideal skills and experience include: - Proven experience in Lin...

I'm in need of a seasoned designer to urgently modify the layout and add/remove elements of an existing design. Knowledge of Arabic calligraphy will be helpful. Key Responsibilities: - Revamp of the existing design layout - Tactful addition and removal of design elements Ideal skills: - Proficiency in common design software - Excellent eye for layout modifications - Experience in promptly delivering high quality work Please note while the area for modifications isn't specified, expect a comprehensive review of the design. Freelancers having immediate availability for fast-turnaround will enjoy preference.