Social Media Marketing

Startup based in Shanghai looking for SMM. Preference will be given to individuals well experienced with local social media and language.

Freelance Social Media Manager Top Responsibilities:

-Develop and manage with Mkt Director the overall social marketing strategy and plan.

-Create and execute innovative strategies and marketing plans that drive awareness, brand introduction in China, engagement and product adoption.

-Establish the foundation for integrating social into all consumer touch points, from event marketing to customer service, in a clear and consistent way.

-Manage the CRO (conversion rate optimization) and drive top-line KPIs

-Manage Social Accounts: Facebook, Instagram, Google+, Twitter, Weibo, WeChat

-Create 8 posts monthly (max 300 words bilingual:Mandarin and English) partially from more elaborate contents produced by the team.

-Experience in Fashion industry and with the following tools is a plus: Google Analytics, Facebook Insights.

-Highly organized individual.

Additional Responsibilities:

-Have a finger on the pulse of what's happening in social media as well as trending topics and culturally relevant moments.

-Measure our social media efforts but also analyze our competition and our target audience to develop actionable insights.

Skills: Facebook Marketing, Google Plus, Pinterest, Social Media Marketing, Twitter

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About the Employer:
( 0 reviews ) Germany

Project ID: #14724782

14 freelancers are bidding on average ¥2498 for this job


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