FACEBOOK ADS STRATEGY
- Status: Closed
- Prize: $50
- Entries Received: 7
- Winner: ozguozel
Contest Brief
FACEBOOK ADVERTISING - GUARANTEED WINNER 50$ prize.
You are the owner of a shopify store that sells menswear online and other generic items.
Shopify Store: shopthedealstore.com
Facebook Page: https://www.facebook.com/shopthedealstore
You have a collection of best selling items (cardigans, shirts, t shirts) and multiple categories in your store (cardigans category, shirts, t shirts, shoes...). These products are all imported from Ali Express. Your Facebook website is already up and running. It has 1,000 Fans.
What is your advertising strategy to start getting sales?
Your advertising strategy should include:
a strategy to build a fan base if you think this is needed
a strategy to promote products and collections
You will need to specify details about the Ads that you would run:
Ad types: Page Likes, PPE/ Conversion / Website Clicks
Budgets
Audiences: Countries, Targeting, Example targeting keywords
Placements
Ad Content: Example of pictures / videos that you would place
Will also need to write about:
Would you promote a collection? Or an individual Item?
What kind of offers would you use? e.g. buy 1 get 1 free..
How do you know if you have a winning Ad?
How do you optimize the Ads?
How do you scale the Ads?
What kind of software tools do you use?
Please limit your answer to 1 page A4 maximum.
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