Eddie L. Profile

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$200 USD / hour

hong kong,

hong kong

$200 USD / hour

It's currently 11:33 AM here

Joined January 30, 2016

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Eddie L.

@eddie1124

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(0 reviews)

0.0

$200 USD / hour

hong kong,

hong kong

$200 USD / hour

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Marketing & eCommerce Professional

14 years of broad-based experience in marketing, eCommerce, digital transformation, omni-channel retailing, mobile app development, and customer experience solutions in Hong Kong. A seasoned marketing and eCommerce professional with proven track record in delivering exceptional growth and innovations in varied industries across digital business, B2B and B2C. Diverse cultural exposure in multi-national leading corporations.

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Contact Eddie L. about your job

Portfolio

My monthly SEM service provides ongoing recommendations and monitoring to optimize the search engine marketing campaigns.

SEM Services of Global Athletic-wear company

I created responsive pages in online store to highlight seasonal products, ensuring an optimal viewing experience for customers on all devices. By featuring visually appealing and user-friendly designs, I helped businesses boost sales and engagement during specific times of the year.

Eyewear featured edition campaign

I assist my client in developing a platform for designer fashion rentals, catering to both everyday wear and special occasions.

Fashion Rentals Platform

I assist my client in developing a mobile application specifically designed for micro-influencer recruitment and streamlining daily operations.
The project includes the platform and backend development, work-flow optimation and monthly maintenance.

Micro influencer App

Online borrowing and rental platform

Developed a corporate website for one of the HK Public Utilities and seamlessly integrated the CRM system.

Corporate website of HK Public Utilities

SEM Services of Global Athletic-wear company

Eyewear featured edition campaign

Fashion Rentals Platform

Micro influencer App

Online borrowing and rental platform

Corporate website of HK Public Utilities

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Experience

Unwilling to disclose

Jun 2019 - Present

• Manage different CRM channels and Loyalty programs for marketing automation. • Digitalize the platform of seasonal campaigns to integrate with the CRM platform. Keep enhancing and customizing the platform to reach the business KPI and customer satisfaction. • Ensure the growth of diverse of products to realize the business KPI. • Analyze and design the go-to-market strategies and the marketing materials for the different phases of the customer journey.

Unwilling to disclose

Apr 2016 - Jun 2019 (3 years, 2 months)

• Plan and develop the innovative digital transformation projects • Analyze and optimize traffics, conversion, sales data and customer experience for online platform and Loyalty Program Mobile Application. • Formulate & execute Social Media Strategies in HK market. Manage, maintain and evaluate the contents and results of Social Media Network. • Organize the consumer engagement events to boost up brand appearance in Hong Kong.

Unwilling to disclose

Jan 2013 - Apr 2013 (3 months, 1 day)

• Develop and implement programming, backend, and frontend coding for web & eCommerce projects in good industry practice and responsive design. • Work with a team of programmers and engineers for software design interface and web development.