We are a manufacturing company based in the United States. We have a large website ([login to view URL]) that is 20 years old and is hosted on Microsoft FrontPage. We are building a new website on wordpress, but before we transition over to the new platform we want to get a better idea how our customers are finding our website and where they’re located.
We are looking to hire an SEO specialist to 1) create an SEO dashboard that will summarize the most important numbers for us to look at and 2) do SEO optimization on our new website so we don’t lose any traffic when we switch over.
We currently have Google Analytics set up but would like to see looking for a more streamlined view of our performance. We would also like to pull information from other SEO platforms (SEM rush, spyfu, etc.) if it’s helpful to get a more complete picture of how our customers are finding us.
This is a long term project. We would like the dashboard to be created ASAP but plan to work with whoever we hire on SEO optimization for the next few years.