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5.4 Calera: Entrepreneurship, Innovation, and Sustainability Essay

In section 5.4 we learned about Calera. Develop a 1-page paper describing the following components of the Case Study.

Describe each of the following for Calera:

entrepreneur

opportunity

product

concept

resources

market

entry

Please remember this is a one-page paper, written in paragraph form incorporating the above seven concepts.

Composition

The 1-page essay should include an Introduction (a thesis statement is highly recommended in the introduction), a Body, and a Conclusion. The writing should be well-organized and clear. The essay should focus on content from the primary course material with the option of integrating the supplemental readings.

The Introduction should be three to five sentences.

The Body should be a minimum of seven sentences.

The Conclusion should be three to five sentences.

Skills: Research Writing, Article Writing, Report Writing, Content Writing

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