We have a live site currently with Google Analytics tracking code on each page.
We are new to Google Analytics and want to set up a funnel and a couple custom variables that depend upon visitor interactions with our site, and we were hoping someone could help us get it done quickly, since we are so new to Google Analytics.
## Deliverables
We currently have a site ([login to view URL]) which is a web application. ? In order for a new user to sign up, he/she must log in to [login to view URL], but we have Google Analytics tracking code on those pages.
If we set up 1 and only 1 funnel but can divide it up bycustomer property/segment, then all I think we need is:
* Top of the funnel, total unique visitor count, regardless of entry point
* Login to workplace
* We would need to record whether they log into an existing account or sign up for a new account
* Visitor signs up for a Profitably account
* We would need to record which plan
* Visitor connects data (we have a page for that)
* Visit churns, cancelling account
If those are our events, then we just need to be able to cutthe data by these dimensions:
* Entry point
* Channel/subchannel (based mostly on entry point)
* Timeline cohort (first date of entry, grouping into 2 week periods)
* Direct or referral (based mostly on entry point)
* Industry (available in data feed)
* Business size? (available in data feed)
* Revenue range? (available in data feed)
* Profit range? (available in data feed)