Hello, I've been working with digital marketing for a few years now. Worked with one of the biggest retails in my country and other big companies in different segments (education, make up, employment, etc). To sell products online it is important to create campaigns with a correct target, otherwised will be just putting your money on something that won't generate revenew. Also it is important to be present when a user searchs for something similar.
That is why I propose the following strategy: a first month to undestand the business, to create the campaigns and to analyze the first results. From the second month and beyond, the focus is increasing the revenew and learning from the mistakes and what worked.
The bid amount for the first month is 210 (beacause of the creation of the campaigns and the strategy) and for the other months the bid amount would be a little less. We can discuss about the strategy and fee.