I will take your Photoshop design, and translate it into a mock HTML5 website using CSHTML Razor templates and the bootstrap framework. Then I'll make the mock website responsive so that it is viewable on mobile devices.
Once we're both satisfied with the mock site, I will then load it into the Umbraco CMS platform so that you can load your content into the HTML templates I've created. Then, I will integrate with the uCommerce platform so that you can take orders and sell items with payment providers like PayPal. All of this will allow you to make any changes to your site long after the initial work is done.
We'll need to acquire a website hosting service before going live. My recommendation is to use Microsoft Azure. I will host the mock website using my own resources during development, and you'll be able to watch as changes are made. Advertising wise - I'd suggest becoming a reseller on Amazon.
Throughout the whole process I will optimize the web site so that it loads in under 200 milliseconds.
I'm currently transitioning between two full time jobs, so I'm available to work on your project full time - and I can start immediately.