At that point of the project, it may be extremely useful for you to give an indication of the content that would be on the website as well as any images or other media, which can sometimes help to kick-start the design and build process.
Allowing your visitors to find the information they are after is crucial to a good any website experience. Information architecture starts with the analysis of current and proposed content, and the design of organisation, labeling and navigation systems to allow users to easily find the information they are seeking. Another consideration is search engines such as Google and Bing. Search engine optimisation (SEO) looks to increase the traffic arriving at a website from search engines and if undertaken early in a project, SEO can have substantial benefits to website traffic.
In addition to regular reviews and testing during the design and development process, I will conduct rigorous testing prior to the launch of the website. This testing includes checks that the functionality meets the specification, that the websites works as expected in target browsers and that any feedback given to the user such as error messages are clear, understandable and visible. Prior to launch, I may redirect pages from any existing website to the corresponding page on the new website. This avoids any ‘Page not found’ errors, and helps to maintain the search engine ranking attained by the original website.
I look forward to hearing from you.
David Fox