Logo required for a team Stand Up Paddle (SUP) event . The event is to be called "The corporate SUP" a play on the words "The corporate cup".
Information on the sport of stand Up paddling can be found here:[url removed, login to view]
The corporate SUP event is part of a 2 day waterfront festival and larger SUP event. Information on the event can be found here: [url removed, login to view]
The stand up paddle itself is very distinctive in shape. It has a long handle. Type "SUP paddles" into Google and then look at images
Key attributes that the logo needs to covey are; Fun, give it a go, anyone can do it, more fun as a team, this is an event specifically for novices. beach
Target demographic is males and females 25 years and above.
Like all good logos the final image should look go at almost any scale, and in black. We would like the final design to however include a suggested pallet.
The final deliverable will be;
1) a illustrator file logo in black on white, and a reversed out version of the logo
2) a suggested colour pallet
3) A design that includes the words, "The corporate sup"