Adsense income generating site improvement

I have a Domain Name that is catchy ([login to view URL]). It's been left to languish for a long time. As an experiment, I'm looking to see if someone with experience in producing income from adwords (or another route) can soup up this domain that already attracts about 100 visits a day with no marketing effort. This job is to redo the home page only as a trial to see what type of effect can be created. If there is a good effect and you believe additional content would boost the numbers, I'm open to extending the work (paid). I'm not looking for an elaborate solution, just something to monetize a good domain name with little or no maintenance.. The site can be done in a CMS or HTML (prefer CMS/Joomla but hand coded HTML is OK if you can sway me from a results perspective) Let me know: If you have done this before. Specifically your starting numbers and ending numbers. If you have a specific idea for what we should be attracting with [login to view URL] How long it would take to see results. How much ongoing maintenance your solution includes. Additional expenses our solution includes. Anything else you think is relevant You must have excellent spoken and written english