Task: to write the literature review for an applied research in digital marketing. The difference between applied research and academic research is the ability to put specific knowledge of a field into action and apply this knowledge in a specific area with a specific objective. The research topic is: how to promote an international training platform (online and in-person trainings in different fields for professionals who wish to develop their skills). This is the context for the literature review, that should help the researcher explain the concepts, practices and strategies used to develop the marketing of this new international training platform. Your task is to present the latest theories, practices, and research in the field of digital marketing according to the structure below. You talk about the concepts in general, but keep the research context in mind. We will provide a few books and articles on the subject, but the writer should ideally have access to a library in order to have a complete bibliography. Minimum 20 books and articles (+ websites if you found relevant information or digital marketing tools online). In case plagiarism was detected, the writer has 3-5 days to rewrite, or else he/ she will not be paid. Number of required pages: minimum 20, maximum 25. Please keep in touch with the contact person during the writing, and do not hesitate to ask questions and sources (books, articles if needed), we are here to guide you. Deadline: June 15, 2022. More details in the document attached below.