Thrive Logo Redesign

  • Status: Closed
  • Prize: $50
  • Entries Received: 138

Contest Brief

Please see the following project direction:



1. What is the name of the event/project I will be designing for? Is there a unique story behind the name? ThriveNow (for logo design purposes, only Thrive needs to be included if that would create a better logo.) The core concept of the company is to free up teams within organizations so that they can work in their “zone of genius” for maximum productivity by sourcing ThriveNow’s services thus allowing all parties the team sourcing Thrive, the business sourcing etc. to be successful on all levels and in all areas of their life. I am having the logo redesigned now because I want something that looks fresher, brighter, more modern and eye-catching. Ideally something smarter. You can go to [login to view URL] to learn more about the company. I have included the curent logo file (the one I don't like that I want redesigned).


2. What is the "feel", or style are you drawn to? (Playful/fun, or Minimalistic/Modern - Edgy, Trendy etc.). Share at least 5 adjectives or words that best describe your event/project and your brand's desired look and feel.

• Simple
• Smart
• Readable
• Minimalistic
• Modern
• Edgy
• Eye-catching
• Colorful



3. Give me 2 (or more) color combinations using 3 colors each that you feel represent your event.

• Prefer red
• Prefer no purple.

4. Is there an image, symbol or character you would like to incorporate in your logo?

• No, I am open.


5. Who are your 3 main competitors (direct or indirect)? What do you like about their presence? What do you dislike about their brand identity?

• Bright, simple: [login to view URL]
• Logo okay, website okay: [login to view URL]
• Logo okay, website okay: [login to view URL]
• Logo okay, website okay: [login to view URL]
• Logo okay, website okay: [login to view URL]
• I don’t like their logo but I like their site: [login to view URL]
• I don’t like their logo (colorless) or their site [login to view URL]
• I don’t like their logo or their site: [login to view URL]
• I don’t like their logo, website okay: [login to view URL]
• Logo okay, website okay: [login to view URL]


6. What are the Deliverables for the brand identity? (stationery, website, marketing collateral, t-shirts etc.)

• Logo (now)
• Email signature graphic (now)
• Business cards (now)
• Electronic letterhead (now)
• Website (later)

7. Describe your target market, demographics that will help us to attract your ideal customer: age, education level, income, geographical location, & gender.

• Ages 40-55
• Undergraduate degrees
• High income
• Fortune 500 companies
• U.S. focus
• Male dominated industries

8. Please share 3 links of brands whose brand identity inspires you. What do you like best about them?

• Simple, smart and creative: [login to view URL]
• Same reasons: [login to view URL]
• Same reasons: [login to view URL]

9. Please share 3 brands/logos that you thought were weak, and why.

• Confusing, difficult to read: [login to view URL]

Recommended Skills

Top entries from this contest

View More Entries

Public Clarification Board

Show more comments

How to get started with contests

  • Post your contest

    Post Your Contest Quick and easy

  • Get tons of entries

    Get Tons of Entries From around the world

  • Award the best entry

    Award the best entry Download the files - Easy!

Post a Contest Now or Join us Today!