Logo / Brand Identity Design

  • Status: Closed
  • Prize: $250
  • Entries Received: 1331
  • Winner: JanBertoncelj

Contest Brief

We (www.craftco.com) are looking to create a product line consisting of "overlanding" camping trailers. We like the Craftco name, but want this to be a subsidiary of the Craftco name.... "Craftco Overland" "Craftco Trailers" "Trailers By Craftco" Etc, are all the boring thoughts that we have, but we want to look at some outside ideas and thoughts, along with a separate logo for the new brand. We intend to have 3-4 models/styles of trailers and name them after animals/African animals.... Out first trailer will be named the "warthog" and I'd be curious of doing something with that theme as well. Essentially open to all ideas and options! Creating this new product line and want something that is bold and stands out.

Update after seeing some submissions:
It's unlikely we would choose to use the African Continent in our Logo
We are based in Sheridan Wyoming, USA and are proud of that and our 307 area code. Using something local from Wyoming would be a possibility.
The trailer models would likely be.... The Warthog, The Mongoose, & The Bullfrog
I like the wording of "Craftco Overland" much more than "Craftco Trailers" but I'm interested in other wording thoughts and ideas.

And more thoughts after more review:
I'm not really interested in having an elephant or giraffe in the Logo, and would like to see some without African Animals as a whole... More focused on Wyoming

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