Design the Corporate Identity for a new company
- Status: Closed
- Prize: $30
- Entries Received: 97
Contest Brief
Hello,
I want to create the corporate identity for a new investment consultancy company. They will do mostly complex financial services, such as Mergers & Acquisitions, Corporate Financings, and Private Equity. The name of the company is “TM Investment Consulting” and it already has a logo - attached here.
The design of the corporate identity should follow the logo's identity, which is:
Simple/minimal
Imposing
Serious & categoric
Excellence & efficiency
Sober colours
If you tap on google images the following keywords, you can get a feel of logos in the industry: ”investment banks logo”, ”private equity logo”, “financial services logo”
For the corporate identity, the Company is looking for:
I. A colour guide, i.e.
1. 10-12 main colours which will be used for graphs & charts
2. Auxiliary colours used for diagram background and PPT elements. These should be more fade than the main colours and can be a variation of several main colours.
Here is an example of colour guide/manual: https://www.nib.int/filebank/a/1383212828/2ad94c6c3ec1d08768fd5885517e95c0/3367-NIB_Design_Manual_Version_1_1_Screen.pdf
II. Complete corporate identity:
1. Business Cards
2. Letterheads
3. Envelopes (normal + A4)
4. Invoice
5. Conference Badge
6. Conference facsimile (envelope A4 holding papers)
7. Conference Pad
8. A4/A5 notebook
9. Pen
10. Mug
11. Roll-up
12. Gift Bag
Other helpful business elements if you think of?
Final corporate identity should be submitted in vectorized and normal formats. (.ai, .png, etc.)
ONE OF THE LOWEST BID WILL BE AWARDED
If good work provided later work will be assigned.
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