- Status: Pending
- Prize: $250
- Entries Received: 3
- Winner: KenanTrivedi
Signsy is looking for a talented and reliable branding expert to design a social media branding package for our business!
WE DON’T NEED A LOGO! JUST BRANDING USING OUR EXISTING LOGO
Name of our company: Signsy, LLC
What our company does: Signsy is an event signs rental company (we do not sell signs, we only rent) that offers a variety of fun options to help you celebrate the most special moments. We like bringing joy to the community and support them in their most celebrated times.
Type of signs we offer:
We started with Yard signs but we are starting to expand to neon signs and marquee letters as well. See link below for pictures.
Example Occasions Customers may want our signs for:
Our social media accounts:
Aspects we want for our branding:
We want our brand to convey fun and joy but at the same time professionalism. We want our color palette to make the customer feel happiness and confidence in our brand.
We want to avoid the color black because we think it is too harsh and serious but instead use a dark grey as a softer color. We already have a logo and colors established for it, so we are not looking to rebuild/redesign our logo, but rather build our branding from it using it as a baseline. We would like to work around those colors and pick other complementary options that would blend well.
Slogan: Don't just say it… Express it!
Our main contact and marketing platforms are Instagram and Facebook. Customers contact us typically via email, Facebook messenger, Instagram, etc. and tell us the occasion (i.e. birthday, graduation, etc.) and what they want the sign to say, we will provide them different sign options for their yard (letter sizes, colors, designs, etc.), and then we will deliver and place the sign in their yard for a temporary period of time (1 day, 2 days, 1 week, etc.) for a rental fee and then pick the sign back up and the end of the rental period. We already have an inventory and from that inventory we create different arrangements depending on the client’s preferences.
However, as mentioned above, we are also expanding our product offering into lighted marquee letters, wedding signs/arches, neon signs, etc. to be able to provide more creative and more premium selection choices to support a wider array of events.
Example companies (our competitors) to get a better idea of what we will offer:
What we need to be created (the deliverables for this job):
Social media branding package including:
Branding moodboard with fonts, colors, patterns, iconography: we are really open to suggestions and to the creativity of the designer. We would like to have a complete graphic package so we can create marketing campaigns, printed material, etc.
Look and feel for Instagram and Facebook (mockup in a phone and web interface). We would like to see a mockup of an ad to see the branding in action and how it will look on a mobile device as well as on the computer. This does not have to be an actual ad that we are going to post, we just want to see an example that displays our branding. This ad should incorporate elements of the moodboard.
Below are examples of branding packages and moodboard we liked. They are fun but at the same time tasteful. However, please do not let these limit your creativity and what you can deliver, as we are looking for something that is very impressive and creative.
Examples of branding we love: https://drive.google.com/drive/folders/1ANn9Yi1eMOE3Cex42NzWil5oyJ7WzDoS?usp=sharing